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Rabu, 30 Maret 2011

Selling Survival: The Evolution of the Entrepreneurial Paradigm and Where to Look for Opportunities

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Experts say that there are societal trends in play that are precipitating a return to pre-industrial era ways of survival. In the face of changing economic realities and illusions, many people are questioning the ways in which currently make up the money and seek an alternative means of income. But instead of simply getting another job, or open a fast-food franchise, many are instead asking, "What am I good at?" "What is my passion ?"
Present trends indicate an ever move back to the way things are. At the very least, as the economic landscape becomes uncertain, people need to look at options to increase their revenue streams. It May be the only way to survive.
However, there is a new consciousness developing among those who are looking to flex their entrepreneurial muscles. The question this time is: What business does it make sense to start in these times of global change
?
set the foundation for my answer, I'd like to introduce the concept with which you're probably already familiar with. The term is a "catalyst". As May you remember from high school chemistry class, the catalyst is a substance that ignites, sets in motion, or speed up the reaction without being affected. In life, as well, each experience is a potential catalyst. Your tires, an argument with your spouse, your dissatisfaction with the job - these are all potential catalysts. Because of free will inherent in our experience here on the planet (we have the freedom to choose our responses), reaction catalyst can spark a totally under your control.
PURPOSE catalyst
All catalysts are designed to offer a challenge or a lesson.
There are only two possible paths can be chosen in response to a catalyst: It can be accepted or can be controlled. The path you choose will be determined by your preference. If you are directed to the service for yourself (your own comfort), which will create a set of choices. If you are directed to serving others, you will see and choose from different set of choices.
When faced with a catalyst, it is important to understand that we are here to evolve in the direction of our orientation, and without the catalyst life, the desire to develop and faith in the process not normally seen and thus the development does not occur. So, do not rail against the changes and situations. Accept them as a natural part of the experience is designed to help you grow.
Life is really so simple. Things happen. You choose your answer based on your preference. You can develop in the direction of your choice.
When the selected or modified, the catalyst fails in its design, and you proceed through life until some other catalyst that causes you to appear again, select the acceptance and love, or the separation and control.
To predict the future
This is the fundamental law of this dynamic, ever-changing universe there is no such thing as something "staying the same." Things are either expanding or contracting, increasing or decreasing, getting better or worse. Even the metal or hard plastic computer or a piece of paper on which you are reading these words, as solid and stable as it seems everything is slowly decaying and deteriorating. Come back in a few decades ago, and you'll see the effect of decay over time. If you know this, then you can look at everything from business to the emergence of romantic relationships a little differently, and can perform what some might consider fortune-telling simply ask: "Where is this title ?"
Every business, every situation, every relationship, it's getting better, or worse, growing or shrinking, going up or heading downhill. Therefore, as long as you can honestly assess what you observe or experience in a certain time frame, you can "predict" where something is and take the title ambiguous or corrective action as necessary.
Now Having said that, let's examine some observable facts and trends that are occurring now and catalysts that will affect the future, and that we have a choice of responses. 1st The country is going through changes. Global warming is a reality. Changes in temperature affect the access to water, arable land and other resources for a growing segment of the population. These and other physical, climatic and cataclysmic changes are visible.
2 "Peak Oil" is a reality. The term "peak oil " refers to the peak in global oil production. amount of oil available on the planet is finite. There is a point in the production of oil within an oil field or the entire planet, when the maximum is reached. After the maximum rate of production is reached, the rate of oil production (as well as the profitability of extracting it) on Earth will enter terminal decline. It is a challenge that, while the bid declining, demand for oil (and plastics, electricity, etc., which are oil-dependent), and continues to grow as population and industrialization continue to grow. It said that U.S. oil production peak in 1970. World oil production, it said some, was in 2005. After peak, production slows, profits fall and prices rise. You can already see the effects of gas prices as a start of creep up.
3 Corporate downsizing continues more and more companies are outsourcing, downsizing and offshoring in an effort to reduce costs. Companies, especially public companies are obliged by their charters and by law to seek first the profitability of its shareholders. That is why the decisions these companies often make it less humanitarian and more profit-inspired. This is because they must be.
4 Global power is shifting the focus of China and India growing economic force. They are a source of labor, consumers, and increased oil and energy. Companies around the world in Europe (Romania and Poland most recently made ​​the news) and the U.S., workers are imported from China, or outsourcing of skilled jobs in India.
do not sleep
As a potential entrepreneur, in fact as a nation, it is possible to predict, anticipate, and prepare a place for themselves the effects of these trends. Do not wait for mainstream news programs to prove it. Do not expect politicians to make it part of their plans on time. They operate from different agenda. Those who want to rule the world by nature, unlike those in the world looking to the government.
THE CHALLENGE
As I said, there was always an hour or challenge.
In the context of these trends, economic conditions, and therefore, your unique situation is the catalyst that provides an opportunity for you to answer in looking for a lesson or challenge.
as well as potential entrepreneurs, if you decide to rise to the challenge, using what we know about predicting the future, becomes the first question: What will happen as these trends continue and catalysts? And then more importantly, what we do in response to these events? Where should I look for an opportunity? What business would you start? And finally which business path offers the most opportunities to serve others?
Now there are those who will ask "which way offers the most profit?", but it is a service-to-self orientation. We need a new paradigm. I propose, as a motivational speaker Zig Ziglar is credited says that, if you help enough people get what they want, you automatically get what you want
.
my thoughts on the upcoming changes
There is another important trend that I believe it is important to factor in this equation, and it is this: the continued growth in which the current economic model is based can not be sustained indefinitely. Infinite growth based on finite resources is unsustainable. Growth is based on the exploitation of others is unethical and unsustainable.
Yes, China and India are both ideal sources of labor, as well as the next great frontier for consumerism. The rest of the world industrialized, market-driven, capitalist, consumer-oriented companies and entrepreneurs to know, and rushing to the site.
However, the gold watch-sporting, cola-drinking, junk food-eating, luxury cars, driving, soap-watching, video game-playing style of life in which these companies rely on the support of his spiritually vapid, environmentally depleting mindless and products, while exploiting the poor as a source of labor, the inevitable decline. Global awareness of serious nature is actually on the rise (it is simply not reported).
So, if as a result, you see, as I do, the potential impact of the entire economic system to which this model hinges, then you might agree that basing a new industry or business idea on such shifting sands, while perpetuating the soon-be outdated business model that divides and destroys the family structure, captured by the community, and perpetuate the debt bondage is not a desirable course. So, here is a challenge in a nutshell. current model is unsustainable. We need to survive. However, our survival is based on the purchase of the definition of success, which restores a model that threatens our survival. What then should be our best course of action?
Ethical Paradox sales SURVIVAL
How to survive in an economic system that is yours and threatening its survival. Answer: You sell survival. That's right, the game is changing for the survival of one sale.
Now the others know are mobilizing to prepare to offer their solutions. But what they offer will be real solutions. They will offer products, services and paradigm that restores their control and their individual survival. In some parts of the world, companies are already charging people for access to clean water, and some are selling the seeds that were genetically altered to produce a generation of crops forcing farmers into a cycle of having to buy new seeds every season just to survive.
But how to survive in good conscience by profiting from what others need to survive. Herein lies the paradox of selling survival.
But this kind of response is not the best option. Sell ​​modify seed or pure water did not survive I want to sell. If I were running a business, I would follow the experts who predict that these trends will benefit the business model:
1 We anticipate the arrival of global changes in social interaction and lifestyle (ie tribal living in larger social families themselves, those who participate in more efficient means of power generation, getting food, and supports the common welfare)
2 offer people a means of survival due to "peak oil " phenomenon (ie, alternative sources of fuel, electricity capacity, solar, wind, insulation technology)
3 use technology in a way to empower and free advantage of the manual labor that keeps them on the lower rungs of the totem pole
Why not start your own brainstorm session to come up some unique business ideas based on the suggestions above?
Would not it be nice to jump ahead of the curve and start a business or join the industry, or launch new business ideas that helps most people, preparing for the coming earth changes, reinforces rather than exploits the labor pool, decreasing reliance on fewer sources Energy, offers consumers real alternatives, while at the same time offering the world a new paradigm and consciousness as it relates to the survivability, sustainability, adding our voice and actions for a change in consciousness and the alternative paradigm that our very survival requires?
Yep, it would be pretty cool. And this is what I would do if you are starting a business.

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